A good friend is having his knee surgically replaced, about four years after having his
other knee replaced. His first surgery relieved the constant pain he was experiencing and allowed him to maintain an active lifestyle. By all accounts, it was a success.
And yet, he has chosen a different surgeon to perform the second surgery.
The new surgeon examined the work done by his predecessor and confirmed that the work was technically excellent. Somewhat ...
We all have high opinions of ourselves.
Talk to any random person in your industry and you will hear the same refrain: "We focus on the needs of our customers and provide world-class services at cost-effective prices" or something equally nonsensical. If you don't believe me, check the website of three of your closest competitors. Then read your own website.
Of course these high platitudes are not true. You do not live in Lake Woebegon, where "all the women are strong, all the men are good looking, and all the children are above average." No offense intended, ...<< MORE >>
(Part Ten in a Series)
A key employee has just left your company, joined your fiercest competitor, and begun a brain dump of your most critical intangible assets. What can you do?
If this is the first time you have thought about protecting your intangible assets, the unfortunate answer is, "Not much." That ship has sailed. The cow's out of the barn. Elvis has left the building.
You must begin today if you want to protect your intangible assets. Waiting until a crisis arises only assures that you will lose them.
...<< MORE >>
| 1 pound fresh asparagus, trimmed and cut into one-inch pieces | 3 cups sliced fresh mushrooms |
| 3 large leeks (white portion only), sliced | 6 tablespoons butter |
| 1/4 cup flour | 1/2 teaspoon salt |
| Dash of pepper | ...<< MORE >>